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The Power of Listening: Happier Customers

So lately I've been in the market for a new computer to replace the aging desktop I'm writing this article on now, and to expedite the process I installed a Newegg app on my Android phone. The app had this neat “Wish List” feature where I could put items in a wish list rather than in a cart, so that I can view, compare, and edit later on. After a few days of use I started to think that this was a pretty nice app. It had all the features that the full-blown web site has, but organized in a way that was easy to use and understand on a mobile device.

Topics: Marketing Customer Relationship Management